As Ernest Borel celebrates its 155th anniversary this year, it pulls out all the stops in product and service – offering consumers Swiss watchmaking at value-oriented prices. The brand is steeped in rich Swiss watchmaking tradition (it was founded in 1856 by Jules Borel and Paul Courvoisier) and with the recent establishment of Ernest Borel USA, comes back to the United States after a 30-year respite.
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